The Kapas is a women’s apparel and accessories brand hailing from Jaipur that boasts a wide range of ethnic and western outfits that are renowned for their exceptional design, top-quality raw materials, and superior look.
The brand has received numerous orders from a strong customer base spanning the globe. To ensure that The Kapas maintains its status as a leading women’s apparel brand, we implemented a strategic digital marketing plan.
Service
Social Media Marketing
Consultancy & Strategy
Paid Media
Web Maintenance
Project Types
Online Presence & Sales
Timeline
1 Year
The Outcome
We built Kapas’ digital presence by embracing e-commerce, eye-catching photoshoots, strong community building, and compelling social media content. Our conversion-focused campaigns and targeted paid strategies elevated Kapas’ reputation in the fashion industry.
The Kapas came to us with barely 130 Pinterest and 950 Instagram followers. With our digital marketing, they gained 22,840 Pinterest followers and 9,906 on Instagram in just a year.
The Kapas or any other fashion industry’s ultimate marketing objective would be to boost orders, and we are proud to say that we took apparel orders at the Kapas to new heights, starting from 87 orders in the year’s first month and reaching a whopping 1276 orders by the midpoint of 2022.
Our work portfolios are proof that we have a team of creative and technical experts. Presenting a few of the captivating brand experiences that boosted sales and delivered impressive results for our clients.
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